Date Log
This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.
The The Impact of Implementing Fair Trade the Body Shop Community On Shea Farmers In Ghana
Corresponding Author(s) : Nabilla Chaerunnisa Kuswaya
Proceedings Universitas Muhammadiyah Yogyakarta Undergraduate Conference,
Vol. 3 No. 1 (2023): Crafting Innovation for Global Benefit
Abstract
The development of globalization has an influence on trade. Especially with the emergence of free trade. Through the concept of open trade, free trade seeks to provide access to prosperity. However, in practice, this access can only be enjoyed by countries with advanced scientific and technological development. Meanwhile, countries in Africa such as Ghana seem to be victims of free trade through the exploitation of developed countries. This makes economic inequality increasingly visible, and this situation attracts the attention of a group of people to present a solution by creating a fair-trade system that favors the profits of local companies and producers. The Body Shop ads is one of the agents that carries out fair trade which as of this writing will operate in Northern Ghana through the empowerment of northern Ghanaian farmers which is implemented by forming a shea farming community called "Tungteiya Woman". This research was conducted trying to combine the theory of power relations with the concept of sustainable development and the implementation of fair trade carried out by The Body Shop. The research method in this paper uses qualitative methods sourced from secondary data through literature study techniques obtained from books, journals, and articles. Research shows that the existence of The Body Shop in running a fair-trade community in Northern Ghana has had a positive impact on the economy of shea farmers by implementing the 10 principles of fair trade.
Keywords
Download Citation
Endnote/Zotero/Mendeley (RIS)BibTeX
- Aaronson, S. A., & Zimmerman, J. M. (2006). Fair Trade? How Oxfam Presented a Systemic Approach to Poverty,Development, Human Rights, and Trade. Human Rights Quarterly Vol.28 No. 4, 14.
- Allotey, L. N. (2010). Trade Liberalization and Its Effect on Locally Manufactured Goods The Case of PZ Cussons Ghana Limited. Ghana: Dissertation: Ashesi University College.
- Amachi, D. U. (2018). Economic History of West Africa in the 19th And 20th Centuries. Retrieved from edouniversity.edu.ng: https://www.edouniversity.edu.ng/
- Ayelazuno, J. A., &; Yevugah, L. M. (2019). Development Failures in Ghana, Development Miracles in Asia: Whither the Africa Rising? African and Asian Studies Vol.18 No.2, 5.
- Bondarenko, P. (2022, December 15). Fair trade. Retrieved from britannica.com: https://www.britannica.com/topic/fair-trade
- Chisenga, J., -Mensah, C. E., &; Sam, J. (2007). Impact of Globalization on the Information Needs of Farmers in Ghana: A Case Study of Small-Scale Poultry Farmers. Accra: International Federation of Library Associations and Institutions.
- Corporate Finance Institute (CFI). (2022, May 6). International Trade :An exchange involving a good or service conducted between at least two different countries. Retrieved from corporatefinanceinstitute.com: https://corporatefinanceinstitute.com/resources/economics/international-trade/
- Elias, M., & Saussey, M. (2013). The Gift that Keeps on Giving: Unveiling The Paradoxes of Fair Trade Shea Butter. Journal of Ruralist Sociology Vol.53 No.2, 159-160.
- Fernando, R., &; Purkayastha, D. (2007). The Body Shop: Social Responbility or Sustained Greenwashing? In O. International, Case Studies in Sustainability Management and Strategy (p. 7). India: Greenleaf.
- Fitriyanti, E. N. (2022). The Role of Shea Alliance Global Stakeholders in The Body Shop Community Fair Trade Implementation in Ghana. Surabaya: Thesis: University of National Development "Veteran" East Java.
- Fouda, R. A. (2012). Protectionism and Free Trade: A Country's Glory or Doom? International Journal of Trade, Economics and Finance. International Journal of Trade,Economics and Finance, Vol.3 No.5, 352.
- Foundation, F. T. (2022). The History of Fair Trade. Retrieved from fairtrade.org.uk:https://www.fairtrade.org.uk/what-is-fairtrade/theimpact-of-our-work/the-history-of-fairtrade
- Frankema, E., Williamson, J., & Woltjer, P. (2018). An Economic Rationale for theWest African Scramble? The Commercial Transition and the Commodity Price Boom of 1835–1885. Cambridge: Cambridge University Press.
- Goldstein, N. (2007). Globalization and Free Trade. New York: Infobase Publishing.
- Hadiwinata, B. S. (2002). International Business Politics. Yogyakarta: Canisius.
- Harvey, S., & Sadegah, K. (2011). Import Demand in Ghana: Structure, Behaviour and Stability. Nairobi: African Economic Research Consortium.
- Hopskin, A. (1968). Economic Imperialism in West Africa: Lagos, 1880-92. The Economic History Review, Vol.21 Issue.3, 596.
- Ikbar, Y. (2006). International Political Economy 1: Concepts and Theories . Bandung: PT Refika Aditama.
- International Groundwater Resources Assessment Centre. (2019). Ghana Groundwater Dossier. Retrieved from un-igrac.org: https://www.un-igrac.org/resource/groundwater-monitoring-country-profile-ghana
- Issaka, A. S., &; Mintah, S. (2019). Prospects and Constraints of Shea Butter Processing : Evidence from Tamale Metropolis,Ghana. . Ghana Journal of Horiculture (JHORT) Vol.14 No.1, 28-29.
- Jayn, W. N. (2019). Fair Trade: Towards a (New) Trading System for Countries in the World. Journal of Global Dynamics, 220.
- Karlewicz, H. J. (2019). Growth and Sectoral Development: A Stock Flow Consistent Model of the Effects of Trade Liberalization in Ghana.. Master thesis: Programs in Economic Theory and Policy. 18.
- Compass. (2019, April 2). Shea Butter from Ghanaian Women for Your Skin and Hair. Retrieved from lifestyle.kompas.com: https://lifestyle.kompas.com/read/2019/04/02/125500620/shea-butter-dari-perempuan-ghana-untuk-kulit-dan-rambutmu?page=2
- CoilSTYLE. (2019, March 8). Afishetu Yakubu, Inspirational Female Shea Butter Maker in Ghana. Retrieved from kumparan.com: https://kumparan.com/kumparanstyle/afishetu-yakubu-perempuan-inspiratif-pembuat-shea-butter-di-ghana-1552021944218101295/full
- coilStyle. (2019, March 8). Story from Ghana: 25 Years of Women Empowerment through Shea Butter. Retrieved from kumparan.com: https://kumparan.com/kumparanstyle/cerita-dari-ghana-25-tahun-pemberdayaan-perempuan-melalui-shea-butter-15519525685870651
- Khozin, A. (2012). Konsep Kekuasaan Michel Foucault. Jurnal Tasawuf dan Pemikiran Islam, Vol.2 No.1, 138.
- Laube, W., Awo, M., & Emmanuel Derbile. (2017). Smallholder integration into the global shea nut commodity chain in northern Ghana. Bonn: ZEF Working Paper Series, No. 153, University of Bonn, Center for Development Research.
- Leegsma, A. B. (2016). Place,Space &; Power : From Under The Baobab Tree to a Fair Trade Cooperative Womens Experiences in Shea Butter Production in Upper East Ghana. . Ottawa: Thesis: University of Ottawa.
- Mintarja, K., Kadim, P. C., &; Alexander, S. C. (2019). Implementation of Fair Trade by The Body Shop as an Effort to Improve the Welfare of Rwandan People. KSMPMII Centrist Journal Vol.2, 3.
- Munawaroh, R. (2018). Chinese interest in the purchase of development loans to Ghana 2007 - 2010. Jakarta: Thesis: State Islamic University (UIN) Syarif Hidayatullah Jakarta.
- Ningsih, W. L. (2021, July 21). Mercantilism, the European Economic System of the 16th Century. Retrieved from kompas.com: https://www.kompas.com/stori/read/2021/07/27/160000779/merkantilisme-sistem-ekonomi-eropa-abad-ke-16?page=3
- Oxfam International. (2022). Fair Trade: Justice and Sustainability For People and The Planet. Britain: Oxfam International Fair Trade Working Group (OIFTWG).
- Rusli, C. H. (2019). The Body Shop's Efforts in Implementing Fair Trade Principles for Shea Butter Products in Northern Ghana. Bandung: Thesis: Parahyangan Catholic University.
- Ruth, R. K. (2019). Contraints at The Bottom of A Global Commodity Chain : The Case of Shea Butter in Ghana. Washington DC: Master's Thesis: Whasington State University.
- Sage Advices. (2020, March 21). Why is trading so important for countries? Retrieved from Sage Advices.com: https://sage-advices.com/why-is-trading-so-important-for-countries/#:~:text=Why%20is%20trading%20so%20important%20for%20countries%3F%20Trade,also%20encourage%20the%20transfer%20of
- Sugiyono. (2022). Research Methods: Quantitative, Qualitative and R&D. Bandung: Alfabeta.
- Suparmoko, M. (2020). Konsep Pembangunan Berkelanjutan dalam Perencanaan Pembangunan Nasional dan Regionla. Jurnal Ekonomika dan Manajemen Vol. 9 No. 1 , 40.
- Sushanti, S., &; Wiranata, I. A. (2015). The Body Shop's Efforts in Supporting the Application of Fair Trade Principles in the Environmental Field in Its Business Activities. Journal of Scientific Discussion of the International Relations Community Vol.1 No.3, 2, 1.
- Syafiuddin, A. (2018). Pengaruh Kekuasaan atas Pengetahuan (Memahami Teori Relasi Kuasa Michel Foucault. Journal House of State Islamic Vol.18 No.2, 152.
- The Body Shop. (2020). Modern Slavery Statement. English: The Body Shop.
- The Body Shop. (2022). Community Fair Trade. Retrieved from thebodyshop.com: https://www.thebodyshop.com/en-gb/about-us/brand-values/community-fair-trade/a/a00009
- World Bank. (2022). The World Bank in Ghana. Retrieved from worldbank.org: https://www.worldbank.org/en/country/gha
References
Aaronson, S. A., & Zimmerman, J. M. (2006). Fair Trade? How Oxfam Presented a Systemic Approach to Poverty,Development, Human Rights, and Trade. Human Rights Quarterly Vol.28 No. 4, 14.
Allotey, L. N. (2010). Trade Liberalization and Its Effect on Locally Manufactured Goods The Case of PZ Cussons Ghana Limited. Ghana: Dissertation: Ashesi University College.
Amachi, D. U. (2018). Economic History of West Africa in the 19th And 20th Centuries. Retrieved from edouniversity.edu.ng: https://www.edouniversity.edu.ng/
Ayelazuno, J. A., &; Yevugah, L. M. (2019). Development Failures in Ghana, Development Miracles in Asia: Whither the Africa Rising? African and Asian Studies Vol.18 No.2, 5.
Bondarenko, P. (2022, December 15). Fair trade. Retrieved from britannica.com: https://www.britannica.com/topic/fair-trade
Chisenga, J., -Mensah, C. E., &; Sam, J. (2007). Impact of Globalization on the Information Needs of Farmers in Ghana: A Case Study of Small-Scale Poultry Farmers. Accra: International Federation of Library Associations and Institutions.
Corporate Finance Institute (CFI). (2022, May 6). International Trade :An exchange involving a good or service conducted between at least two different countries. Retrieved from corporatefinanceinstitute.com: https://corporatefinanceinstitute.com/resources/economics/international-trade/
Elias, M., & Saussey, M. (2013). The Gift that Keeps on Giving: Unveiling The Paradoxes of Fair Trade Shea Butter. Journal of Ruralist Sociology Vol.53 No.2, 159-160.
Fernando, R., &; Purkayastha, D. (2007). The Body Shop: Social Responbility or Sustained Greenwashing? In O. International, Case Studies in Sustainability Management and Strategy (p. 7). India: Greenleaf.
Fitriyanti, E. N. (2022). The Role of Shea Alliance Global Stakeholders in The Body Shop Community Fair Trade Implementation in Ghana. Surabaya: Thesis: University of National Development "Veteran" East Java.
Fouda, R. A. (2012). Protectionism and Free Trade: A Country's Glory or Doom? International Journal of Trade, Economics and Finance. International Journal of Trade,Economics and Finance, Vol.3 No.5, 352.
Foundation, F. T. (2022). The History of Fair Trade. Retrieved from fairtrade.org.uk:https://www.fairtrade.org.uk/what-is-fairtrade/theimpact-of-our-work/the-history-of-fairtrade
Frankema, E., Williamson, J., & Woltjer, P. (2018). An Economic Rationale for theWest African Scramble? The Commercial Transition and the Commodity Price Boom of 1835–1885. Cambridge: Cambridge University Press.
Goldstein, N. (2007). Globalization and Free Trade. New York: Infobase Publishing.
Hadiwinata, B. S. (2002). International Business Politics. Yogyakarta: Canisius.
Harvey, S., & Sadegah, K. (2011). Import Demand in Ghana: Structure, Behaviour and Stability. Nairobi: African Economic Research Consortium.
Hopskin, A. (1968). Economic Imperialism in West Africa: Lagos, 1880-92. The Economic History Review, Vol.21 Issue.3, 596.
Ikbar, Y. (2006). International Political Economy 1: Concepts and Theories . Bandung: PT Refika Aditama.
International Groundwater Resources Assessment Centre. (2019). Ghana Groundwater Dossier. Retrieved from un-igrac.org: https://www.un-igrac.org/resource/groundwater-monitoring-country-profile-ghana
Issaka, A. S., &; Mintah, S. (2019). Prospects and Constraints of Shea Butter Processing : Evidence from Tamale Metropolis,Ghana. . Ghana Journal of Horiculture (JHORT) Vol.14 No.1, 28-29.
Jayn, W. N. (2019). Fair Trade: Towards a (New) Trading System for Countries in the World. Journal of Global Dynamics, 220.
Karlewicz, H. J. (2019). Growth and Sectoral Development: A Stock Flow Consistent Model of the Effects of Trade Liberalization in Ghana.. Master thesis: Programs in Economic Theory and Policy. 18.
Compass. (2019, April 2). Shea Butter from Ghanaian Women for Your Skin and Hair. Retrieved from lifestyle.kompas.com: https://lifestyle.kompas.com/read/2019/04/02/125500620/shea-butter-dari-perempuan-ghana-untuk-kulit-dan-rambutmu?page=2
CoilSTYLE. (2019, March 8). Afishetu Yakubu, Inspirational Female Shea Butter Maker in Ghana. Retrieved from kumparan.com: https://kumparan.com/kumparanstyle/afishetu-yakubu-perempuan-inspiratif-pembuat-shea-butter-di-ghana-1552021944218101295/full
coilStyle. (2019, March 8). Story from Ghana: 25 Years of Women Empowerment through Shea Butter. Retrieved from kumparan.com: https://kumparan.com/kumparanstyle/cerita-dari-ghana-25-tahun-pemberdayaan-perempuan-melalui-shea-butter-15519525685870651
Khozin, A. (2012). Konsep Kekuasaan Michel Foucault. Jurnal Tasawuf dan Pemikiran Islam, Vol.2 No.1, 138.
Laube, W., Awo, M., & Emmanuel Derbile. (2017). Smallholder integration into the global shea nut commodity chain in northern Ghana. Bonn: ZEF Working Paper Series, No. 153, University of Bonn, Center for Development Research.
Leegsma, A. B. (2016). Place,Space &; Power : From Under The Baobab Tree to a Fair Trade Cooperative Womens Experiences in Shea Butter Production in Upper East Ghana. . Ottawa: Thesis: University of Ottawa.
Mintarja, K., Kadim, P. C., &; Alexander, S. C. (2019). Implementation of Fair Trade by The Body Shop as an Effort to Improve the Welfare of Rwandan People. KSMPMII Centrist Journal Vol.2, 3.
Munawaroh, R. (2018). Chinese interest in the purchase of development loans to Ghana 2007 - 2010. Jakarta: Thesis: State Islamic University (UIN) Syarif Hidayatullah Jakarta.
Ningsih, W. L. (2021, July 21). Mercantilism, the European Economic System of the 16th Century. Retrieved from kompas.com: https://www.kompas.com/stori/read/2021/07/27/160000779/merkantilisme-sistem-ekonomi-eropa-abad-ke-16?page=3
Oxfam International. (2022). Fair Trade: Justice and Sustainability For People and The Planet. Britain: Oxfam International Fair Trade Working Group (OIFTWG).
Rusli, C. H. (2019). The Body Shop's Efforts in Implementing Fair Trade Principles for Shea Butter Products in Northern Ghana. Bandung: Thesis: Parahyangan Catholic University.
Ruth, R. K. (2019). Contraints at The Bottom of A Global Commodity Chain : The Case of Shea Butter in Ghana. Washington DC: Master's Thesis: Whasington State University.
Sage Advices. (2020, March 21). Why is trading so important for countries? Retrieved from Sage Advices.com: https://sage-advices.com/why-is-trading-so-important-for-countries/#:~:text=Why%20is%20trading%20so%20important%20for%20countries%3F%20Trade,also%20encourage%20the%20transfer%20of
Sugiyono. (2022). Research Methods: Quantitative, Qualitative and R&D. Bandung: Alfabeta.
Suparmoko, M. (2020). Konsep Pembangunan Berkelanjutan dalam Perencanaan Pembangunan Nasional dan Regionla. Jurnal Ekonomika dan Manajemen Vol. 9 No. 1 , 40.
Sushanti, S., &; Wiranata, I. A. (2015). The Body Shop's Efforts in Supporting the Application of Fair Trade Principles in the Environmental Field in Its Business Activities. Journal of Scientific Discussion of the International Relations Community Vol.1 No.3, 2, 1.
Syafiuddin, A. (2018). Pengaruh Kekuasaan atas Pengetahuan (Memahami Teori Relasi Kuasa Michel Foucault. Journal House of State Islamic Vol.18 No.2, 152.
The Body Shop. (2020). Modern Slavery Statement. English: The Body Shop.
The Body Shop. (2022). Community Fair Trade. Retrieved from thebodyshop.com: https://www.thebodyshop.com/en-gb/about-us/brand-values/community-fair-trade/a/a00009
World Bank. (2022). The World Bank in Ghana. Retrieved from worldbank.org: https://www.worldbank.org/en/country/gha